If you visited today you would have noticed the logo has been replaced with a barcode. Today is the anniversary of the first patent for a barcode type product, issued to inventors Joseph Woodland and Bernard Silver on October 7, 1952.

Loop's Everyday Objects Collection

The barcode is one of many everyday objects which the studio reinterpreted for Loop's Everyday Objects collection. Barcode was inspired by the way product packaging incorporates the barcode and wraps around the entire product.

Loop's Barcode Design

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